For example, when I looked at threads on the topic of “link building”, I noticed terms like “content strategy” and “content strategies”. In this post, we’ve shared plenty of WordPress SEO tips we’ve used to achieve more than 4 Million monthly sessions. By implementing as many of them as possible on your site, we’re 100% confident you’ll be able to boost your organic traffic and SEO rankings. In the past, we have seen posts trending on these sites immediately start ranking on page one of Google.

• This is an important metric to track because the higher you rank, the more traffic you can get from search engines.
• Search engine optimization (SEO) best practices are tried-and-tested ways to improve your visibility in search engines like Google.
• You can check out our full guide to Yoast SEO, but below are a few of my favorite use cases.
• In today’s internet-driven world, having an online presence is a make-or-break necessity for businesses of all shapes and sizes.
• Searchbloom offers a detailed dashboard with custom graphs, charts and reports for its partners, or clients.

Keyword Research and Competitive Intelligence

And considering that Google owns the popular video site, it’s a trend that’s not likely to change anytime soon. Research by Dr. Ellen Langer of Harvard University tested whether people waiting in line to use a SEO Anomaly copy machine would let a stranger cut in front of them. In other words, pages that link out to awesome resources establish themselves as hubs of helpful content in the eyes of Big G. And pages that link to helpful resources also tend to be higher-quality than pages that only link to their own stuff. And now that your content is optimized for shares, you want to make sure your page’s on-page SEO is good to go. Well, you could re-create that dead resource on your site and replace the dead link in Wikipedia with a link to your site.

These steps improved SEO performance and the overall user experience. Site migrations can lead to significant headaches if not handled carefully. A garden center faced a situation where a faulty site migration resulted in numerous broken URLs. These broken links were not only frustrating to users but also detrimental to SEO. The garden center hired Cadence, who identified and fixed these issues by recreating, republishing, and redirecting the URLs. These repairs allowed users and search engines to access content seamlessly and set a solid foundation for future SEO efforts.

Ensure That Your Site Is Mobile Responsive

Users who know a lot about the topic might use different keywords in their search queries than someone who is new to the topic. For example, some users might search for „charcuterie“, while others might search for „cheese board“. Anticipating these differences in search behavior and writing with your readers in mind could produce positive effects on how your site performs in search results. Google primarily finds pages through links from other pages it already crawled. In many cases, these are other websites that are linking to your pages. Other sites linking to you is something that happens naturally over time, and you can also encourage people to discover your content by promoting your site.

This helps you to spot any crawling issues caused by broken links. Screaming Frog offers a free tool that allows you to do just this, with a paid version for additional features. While this crawler is very powerful, it’s an advanced tool, so if you’re new to the SEO scene you might want to read up on how to use it. The following ‘rel’ attributes can be used in the  tag to provide hints to search engines about how they should handle the links. Some freemium tools can help you with this, like SpyFu, to check a few sites each day before hitting the paywall.

Strategies we’ve come to know and love get replaced by newer, more effective ones. At its core, SEO is the process of making your site rank as highly as possible in Google when someone types in burrito blanket (or whatever it is you sell, promote, or talk about). You may have heard that SEO is essential when you want to increase traffic to your website. Track and measure key SEO metrics to evaluate your SEO performance and determine whether you need to make any adjustments. HTTPS is a protocol that lets web browsers communicate with web servers in a secure way (using encryption) and is a ranking factor.